Executive Team


President and Chief Executive Officer

Mr. Wilson joined The Service Companies in November 2008 as Senior Vice President and General Manager. He was promoted to President in December of 2010 and to Chief Executive Officer in June, 2011. Under Mr. Wilson’s leadership The Service Companies has grown into a broad-based national hospitality enterprise spanning over 40 states and 400 premier accounts. Prior to joining The Service Companies, Steve spent over twenty years with Hyatt Hotels Corporation primarily in operations and financial management while serving as General Manager of several of Hyatt's highest profile domestic properties. Mr. Wilson began his career as a Hyatt Corporate Management Trainee and held management positions of increasing levels of responsibility in large and small luxury hotels and resorts across the United States.


Chief Financial Officer

Bruce joined The Service Companies in July 2009 after having spent over 25 years in the hospitality and transportation industries. He spent 20 years with ARAMARK of which 18 years were in the Audit, Finance and Accounting areas. Bruce held the Chief Financial Officer position of ARAMARK's Campus Services division for over 12 years where the company grew to over $900 million in revenues. In addition, Bruce has held key operational executive positions with ARAMARK and FirstGroup America, the largest manager of transportation services in North America. Bruce earned both his Bachelor's and Master's of Business Administration degrees from the Wharton School of Business at the University of Pennsylvania.


Chief Operating Officer

Mr. Wong joined The Service Companies in 2009 after over 21 years of senior leadership positions in the hotel and gaming industry, with Hilton Hotels and Caesars Entertainment. Mr. Wong joined the company as Vice President of Operations and was promoted to Senior Vice President of Operations in 2012. He was promoted to his current role as Chief Operating Officer overseeing all aspects of operations for the company and nurturing strong on-going relationships with the brands we serve, in September, 2015.


Senior Vice President of Sales and Marketing

John Thiesfeld joined The Service Companies in July, 2009. Mr. Thiesfeld most recently ran a hospitality asset management firm, primarily focused on driving revenue and NOI growth at large luxury hotel and resort properties. Prior to asset management, John enjoyed a distinguished 25 year career in hospitality sales and marketing. Within that tenure, John spent nearly 17 years with Hyatt Hotels Corporation progressing from on-property sales leadership to Vice President of sales, revenue and marketing operations for some of Hyatt's largest and most profitable regions.


Senior Vice President of Business Development

Victor Lopez has a distinguished 35 years of experience in all facets of hotel development and operation, including a 30 year career at Hyatt Hotels Corporation, most recently as senior vice president for development and field operations specializing in the Caribbean and Latin America. In his leadership roles at Hyatt, he oversaw the operations of 32 properties from South America to Hawaii, including all resort properties in North America. He was instrumental in the development and implementation of the Camp Hyatt, Spa Hyatt, Golf Hyatt and learning vacation programs, as well as the gaming operations attached to Hyatt Resorts.


Vice President of Financial Planning and Analysis

Patricia Fonseca joined The Service Companies in June 2011 as Vice President of Finance and Corporate Controller. She was promoted to her current role of Vice President of Financial Planning and Analysis in May 2017. She is responsible for leading The Service Companies' Financial Planning and Analysis department, utilizing our internal information systems and providing decision-making tools and approaches to assist the operations team. Prior to joining The Service Companies, Patricia worked for Springs Global US, a leading home furnishings supplier to major retailers throughout North America based in South Carolina. Before this, she spent nine years with Ernst & Young, BDO Seidman and Deloitte & Touche in the United States, Brazil and Australia. She has worked in the audit function, financial advisory and consulting services and mergers and acquisitions areas of the three firms. Patricia has her CPA as well as an MBA in Finance.

Keith Gaines

Senior Vice President - Operations and Associate Engagement

Keith Gaines joined The Service Companies in July, 2009 as an Area Manager for the Southeast Region. Prior to joining the company, Mr. Gaines spent 21 years with Hyatt Hotels Corporation primarily in operations. During his time with Hyatt, Keith worked in numerous convention and luxury hotels and held senior management positions within the Rooms Division. Keith was promoted to Regional Vice President-Operations in December, 2013, Vice President - Operations in September, 2015 and to Senior Vice President - Operations, overseeing all company operations nationwide, in March, 2016. In his current role, he is responsible for overseeing a company-wide retention and employee engagement program as well as operations at our customer properties.

Matt Sanfilippo

Senior Vice President-Human Resources

Matt Sanfilippo joined The Service Companies as Director of Human Resources in November, 2010. Prior to joining The Service Companies, Mr. Sanfilippo spent over six years with the world's largest casino hotel company, Caesars Entertainment. While with Caesars, Matt held various leadership roles in Human Resources including, Employee Relations Manager, Human Resources Manager and Director-Human Resources. Prior to Caesars, Matt spent four years proudly serving in the United States Air Force at Nellis Air Force Base in Las Vegas, NV. Matt was promoted into his current role overseeing all Human Resources functions in January, 2014.


Chief Executive Officer, Acrobat Outsourcing

Steve Scher joined The Service Companies in August 2015 following the acquisition of Acrobat Outsourcing, which he purchased in May, 2005. As CEO of Acrobat Outsourcing, Mr. Scher utilizes the best components of his nearly 25-year career to lead a nationwide staffing company. Upon graduating with a degree in hospitality management from Johnson & Wales University in 1985, Mr. Scher was recruited by Hyatt Hotels Corporation, where he held various management positions, including Front Office Manager, Executive Housekeeper and Rooms Executive. Mr. Scher has also previously worked for Bay Brokerage and Wayport before purchasing Acrobat Staffing, which he renamed Acrobat Outsourcing. Mr. Scher continues to lead the Acrobat Outsourcing team as part of The Service Companies’ leadership team.


General Manager, JRS International

Joel Shumaker joined The Service Companies in October 2010 following the acquisition of JRS International which Joel founded over 30 years ago. From 1980-2010, Joel and his team grew JRS from one customer to +250, spanning the US and Caribbean and serving such brands as Ritz-Carlton, Four Seasons and Hyatt, to name a few. Joel decided to join JRS International with The Service Companies in October 2010, citing the shared customer base, attention to detail and dedication to customer service as the reasons for the partnership. Joel continues to lead the JRS team as part of The Service Companies leadership team.